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HP at Mobile World Congress 2008

Technology ties us together… experience sets us apart.


Mobile World Congress 2008

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February 11–14, 2008
The Fira, Barcelona, Spain

HP’s Communications, Media & Entertainment (CME) business is pleased to announce its participation in  the GSM Association’s Mobile World Congress 2008 in Barcelona. The Congress continues to offer a program that is unique in the industry, bringing together the highest level of thought leaders sharing personal vision, insight and experience and providing an exciting Forum for the global mobile community. This, coupled with the first-rate Exhibition, make the Mobile World Congress an event, in our opinion, not to be missed.

A priority for us, and our teams, is to take the opportunity in Barcelona to meet with our customers and partners, and members of the media and analyst community. These meetings are invaluable. And because we understand the pressures of busy schedules, we positively encourage meetings that are prescheduled and confirmed ahead of the event itself. All meetings will be hosted in the HP Club, located in Hall 6 and meetings can be scheduled via your local HP representative or PR/AR Team.

Within the HP Booth, located in Hall 8, we will focus on five technology imperatives that our CME business has identified, as key to this industry – Accelerating business growth, Lowering costs, and to Mitigating risks. These five imperatives are:

  • Building an Agile Infrastructure
  • Proactively Managing Total Customer Experience
  • Simplifying access to Dynamic Content & Services
  • Maximizing Customer Intimacy in Real Time
  • Protection of IP & Digital Assets; meeting Compliance Mandates

Industry experts from across our teams will be available on the HP Booth, and selective HP solutions from CME, Business Critical Systems, Personal Systems Group and Imaging and Printing business that directly relate to these five imperatives will be demonstrated.

Finally, it’s definitely not all about work. HP has planned an evening social program for customers and partners, and an early evening PR/AR get together for journalists and analysts at the Mobile World Congress TV Studio! Participation in the social program can again be managed via your local HP representative or PR/AR Team.

In this industry, HP prefers to be considered a business partner, rather than just another IT vendor. Over the last 30 years, HP has gained a wealth of experience! Today we can deliver a full range of converged network solutions, solution design, consulting services – or complete, end-to-end outsourced network services. The experience that HP brings reduces risk and timeframes, while crucially increasing return on investment.

If you don’t yet know about HP, take time to get to know us in Barcelona! We’d like to show you how Technology Ties Us Together, Experience Sets Us Apart.

Here’s to another successful Mobile World Congress!

Sebastiano Tevarotto
Sebastiano Tevarotto
Vice President and General Manager WW      
Communications, Media & Entertainment business
Hewlett-Packard Company
Marc Rotthier
Marc Rotthier
Vice President and General Manager EMEA      
Communications, Media & Entertainment business
Hewlett-Packard Company

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